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What do Ecommerce Website Developers do?

By N. Farley
Updated: Mar 03, 2024
Views: 7,918
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ECommerce website developers are responsible for creating websites that facilitate sales for online businesses. Individuals in this position must have a thorough knowledge of website development. Knowledge of web development will allow an eCommerce website developer to create the systems that enable customers to select and purchase products. These developers must also be skilled in website design. Knowledge of design principles can help to ensure that web pages are easy for customers to navigate, which can improve a company's sales.

When companies want to sell their products online, eCommerce website developers create the systems that allow them to do so. To build an eCommerce website, developers will need to create functionality for various product pages, as well as a shopping cart system. Developers must know which types of forms and fields are necessary to the website. Additionally, eCommerce website developers set up systems that allow users to create accounts on the website, including login information and stored settings. ECommerce web development hinges on making the shopping process easy for customers, so developers must be able to create a system that is easy to navigate.

By focusing on a website's design, eCommerce website developers can enhance the overall experience customers have when they visit each page. User experience is generally related to a customer's likelihood of making a purchase, so many businesses hire eCommerce website developers to optimize their websites. In order to improve a customer's experience with a web page, an eCommerce website developer must focus on predicting what the customer will be looking for. As many web users tend to scan websites rather than read them thoroughly, eCommerce developers focus on making information as clear and simplistic as possible. They may strive to make sales transactions happen in just a few clicks, as too many steps may risk losing a user's interest.

Though many eCommerce website developers may begin their careers creating other types of websites, these individuals must gain the skills necessary to create effective eCommerce systems. As demand for web jobs grows, developers may determine that learning eCommerce web design is a good career choice. Creating effective eCommerce websites requires that developers understand the way design and development work together. When eCommerce website developers focus on improving user experience, they are able to create pages that not only catch a user's interest, but are also easy to navigate. The success of an eCommerce website is largely dependent upon how quickly a customer can find an item, add it to a shopping cart, and make a purchase.

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